In recent months, Gucci has promoted a concept of "fashion closer to nature" through a series of eco-friendly initiatives such as the new packaging made of recyclable materials. And with the new capsule collection of glasses eco-friendly is a new step towards environmental sustainability. The glasses will be presented in August and will go on sale in October, are made in a particular acetate with a higher percentage of material of natural origin.
In support of the initiative will EyeWeb launched a new website dedicated to the discerning consumer to environmental issues, and will be presented two models of bio-based glasses, made from a natural material derived from castor beans. 
In support of the initiative will EyeWeb launched a new website dedicated to the discerning consumer to environmental issues, and will be presented two models of bio-based glasses, made from a natural material derived from castor beans.
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