Thursday, July 14, 2011

Gucci Celebrates 90 years with Jackie

When the Gucci family in the fifties what they created over the years would become one of his iconic pieces, a medium soft leather bag closed by a small terminal equestrian-inspired, probably did not expect this success. Perhaps he sensed Jackie Kennedy-Onassis, that model fell in love at this point it's always on the arm, so that the bag became known as Jackie.

Now the House has chosen to celebrate its 90th anniversary with a series of projects, including a touring exhibition, celebrating the most beautiful bag and its interpreter. In the boutiques of Capri, which is also an ongoing photo exhibition that pays homage to the holiday island of Jackie, July 14 to 17 you can admire the vintage models made by the Florentine brand over the years, alongside a series of photographs historical celebrity who wore the Jackie.


In addition, a video projected on plasma to the walls tell the various stages of production of the bag, while on Friday and Saturday, a master leather craftsman will be available for customers to customize the new (and old) purchases. The celebratory exhibition will then move in Forte dei Marmi on 28 before arriving in Paris and Zurich.

But this is not the only project the iconographic archive provided by the fashion house to celebrate a birthday so important. From July flagship store in all the special collection is available in 1921, a line of clothing and accessories in which each item represents an important part of the heritage of the brand.

Signed with a new logo, G. GUCCI FIRENZE 1921, the capsule also includes some special versions of the New Bamboo bags, Jackie and New Horsebit Chain available in crocodile or calf in five colors.

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