Wednesday, April 20, 2011

Backstage at Armani Code Sport

Los Angeles, California, late night, the freshness of the moonlit pool. It is the city's skyline as a backdrop to an ethereal glass and steel location in which they live, the darkness, a man and a woman. Both are looking for something both feel attraction. The air is full of tension, a fragrance of contrasts, then they succumb to the power of seduction, but "the story of what happens is not revealed and the two seem to fade away as their eyes meet." He is the model Chris Folz, she and Megan Fox are the protagonists of the entire saga Code, a story which is divided into three spots for the launch of Armani Code Donna and Armani Code Men, in this case, Armani Code Sport The new fragrance for men by Giorgio Armani Parfums.


Sport as a code of seduction, a vision of Giorgio Armani perfume translated by Jacques Cavallier. Power, seduction, technology: these are the three elements that characterize Armani Code Sport olfactory notes and general mood of the campaign. The sport as muscle tension and beauty from a magnetic point of view is expressed olfactory blast of 3 different types of mint (American, Brazilian, Italian), enhanced by lemon and mandarin of Sicily, who lit the fragrance of force.

And then the sensuality that culminates in aesthetic perfection and sensory (Ambrox, Ginger and Vetiver from Haiti in Nigeria) and the love of technology that unites man with the fragrance of Armani Code, its methods of extraction and high-tech hivernale known aldehyde (molecule Firminich accompanying notes aromatic) which gives a lasting freshness.

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