Sunday, April 3, 2011

Filolatino: Made in Italy quality

Born in 2005 from the experience of Franco Recchia, owner of Logitex, Filolatino the brand has established itself on the market and more specifically in the knitwear sector for the high range of yarns to an audience that does not look to the label but only the quality of tissues. Hence the choice is not random open outlets only live in the historic centers of major Italian cities, most recently the flagship store in Milan.

But the expansionist ambitions of Logitex, which in its client portfolio boasts Geox, Benetton, Dolomite and Think Pink, there is also a concrete plan to enter markets where the demand for products estreri Made in Italy is always high. It 's the case of China, where there are 20 new openings and Japan.

Particularly appreciated for cashmere and fine wool in fair price, Filolatino has seen revenues grow to a volume of € 6 million and it is possible that could exceed 10 million by the end of the year, even within the second trimeters . If we consider that currently about 70% of customers Filolatino consists of a female audience as you can guess there are significant areas of expansion where the male segment is brought to the same level.

Franco Recchia is confident and the numbers are giving the reason.

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