We love to talk often of H & M, this colossal Swedish fashion offering date fashions at very low prices that really are accessible to everyone. But the hard work of H & M goes much further: after submitting the successful collection Sustainable Style, is now the turn of the new Conscious Collection whose purpose, just as happened with the previous collection, is to use only fabrics and environmentally sustainable materials.
The spring / summer 2011 was presented by Emily Zak's Vogue UK, Dilys Williams of the London College of Fashion, and Catarina Midby, coordinator of the team H & M. The models chosen for the advertising campaign of this collection are Natasha Poly and Abbey Lee (the face of Victoria's Secret) and the male line are Chabernaud Clément Hill and Ben, all captured by Solve Sundsbo.
The collection offers a youthful and simple alternative to shorts dresses with matching jackets, not forgetting the very wide skirts and lace lingerie. The color that dominates the scene for H & M is white!
The spring / summer 2011 was presented by Emily Zak's Vogue UK, Dilys Williams of the London College of Fashion, and Catarina Midby, coordinator of the team H & M. The models chosen for the advertising campaign of this collection are Natasha Poly and Abbey Lee (the face of Victoria's Secret) and the male line are Chabernaud Clément Hill and Ben, all captured by Solve Sundsbo.
The collection offers a youthful and simple alternative to shorts dresses with matching jackets, not forgetting the very wide skirts and lace lingerie. The color that dominates the scene for H & M is white!
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