Monday, February 14, 2011

Presentation collection Orciani P / E 2011 and advertising campaign

I have to tell the truth before the presentation of the Spring / Summer 2011, I had only heard of the brand Orciani, but I had never in-depth knowledge. Then during a press day I was in a showroom where I could touch the collections for both men and for women, this prestigious brand of leather goods: a spell.

A spell of skins, which are dressed with new details, meeting with other materials, are resolved in plots of great value. To see the entire collection, "The Sac", a line of bags and belts from the refined and minimal, where the shopper see sharp cut-beautiful-are made in natural leather, vintage leather or suede effect, instead of color for the line "Flower", a riot of yellow, orange and red, colors that we can not give up this summer, as we have seen the latest issue of Vogue.

The "Prairie" instead of investing in suede material as the star of the bag, in a slightly velvety and combined with micro fringed linen, as well as for the line "Canberra". For humans, however, the collection is in the belt "a thousand souls" his heart: the skin is split and coupled with soft and thin layers is the metaphor of a thousand that look a man can have.

The colors here are those of the earth, sand and bark, but also the night. Still belts cut with a knife and hand-painted surprise for their uniqueness, with a western flavor combined with the refinement craftsmanship that has always been the heart of the brand. The non-waiver to the handbag, in two variants weaving calfskin with brushed from vintage or washed canvass and leather sporty mood.

And the glamor of this collection, which is moving forward in a "rock attitude", is also apparent from the shots of the campaign. Two subjects, two shots of the photographer Bruno Vanmossevelde, in which a woman is a very glamorous one with his little big world, represented by the exchange Orciani.

One plus one wild and glamorous, as is the soul of the brand. Presentation collection Orciani P / E 2011 and advertising campaign

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