Friday, March 25, 2011

Sparkling Creations to alienate, ecologically correct

Among the exhibitors at the event will alienate with its collection that consists of unique hand-made with poor materials and waste, that invite reflection on the life cycle of the objects that we commonly use. Anything can be reinterpreted in a creative and buy it a second life. Awning fabrics, technical fabrics for outdoor covers, boat ropes, cotton wicks, cords for sofa, create a collection with strong personality, which breaks the rules of fashion, experience a new aesthetic.

Eliana Venier, the creative mind to alienate, goes in search of rare and special materials that can be found in DIY stores or shops of artisans, and as a work in progress, experiments and gives form and life to jewelry rich in personality . Materials that are apparently only functional, such as a rope, but they also become beauty when viewed under different angles.

A reinvention of the matter. Alienate strategic for "alien life on earth," and captures the essence of the brand, it falls under the objects "alien" to the traditional fashion system. And it is the case that it is a contemporary collection for dreamers and travelers, just think that many objects are found in different parts of the world.

For example, for the Spring / Summer 2011 Eliana introduced cotton wicks for oil lamps and a special rubber used in automobiles, which is found only in Portugal, as told in an interview. I just have to come to this event to discover these beautiful creations. Photo and Source: via alienate and CoseBelle

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