Tuesday, January 11, 2011

At Pitti Uomo 2011 also 959 Recycled Seatbelt Collection

There are, it's finally time to storm Fortezza da Basso, Florence, and starting with our eyes and our desire to "Style Trend" to discover all the news of the new edition of Pitti Immagine Uomo 2011, ie the 79 ° Pitti Immagine. As the hunt for top brands like never runs out, and that's new for him and for you this Florentine festival there always gives a good deal ', now we want to whet with an eco-label and absolutely innovative: 959 Recycled Seatbelt Collection.

Belted (it's appropriate to say that)? Here we go! 959 is a line of eco-design consists of pieces created by recycling disused vehicle safety belts. An original, innovative and versatile, designed by Ferrari designer Paolo which was inspired by the brand name, to 1959 or the year in which the car maker Volvo has introduced the first seat belt on the market.

are keen to let us know the house, the idea of which reminds us of another brand dear to us, Hell's Kitchen, but in a different and equally interesting: every piece of design of the collection 959, in fact, is absolutely made in Italy and comes from the recovery and re-use of seat belts from discarded wreckers who, after being washed, sanitized and divided according to type of surface, are hand-cut, sewn and assembled in workshops experts.

In short, the procedure is different manufacturing processes and the history of the brand, but so we can talk about a good product and very Italian art. For the 959 Recycled Seatbelt Collection, in fact, we present a unique set of objects characterized by a distinctive style, essential, timeless and over the seasons.

To characterize it - as we show in our gallery of images - iconic think about accessories such as handbags weekender declined in the models, and computer port-shopping, and the exclusive modular sofa daybed. In the latter case we face a very practical piece of furniture consists of items assembled according to their personal taste and habitat.

At this point, we have to discover the brand image and our parade! 959 is a concept, a style, a project that combines design, functionality and aesthetic philosophy through a creative and responsible in line with contemporary taste and the most topical issues of modern living. yet we are told by the parent.

What are you waiting for 959-icizzarci? Looking together at the gallery and enjoy the first day of Pitti Uomo in all!

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