The journalist who asked him what to wear to bed, she said, firm and concise "Chanel No. 5". It was 1952 and the myth of Marilyn Monroe was consecrated to the excellence of insoluble perfumes. But Chanel No. 5 has a story behind that is worth reporting to the memory, there are many curiosities and secrets jealously guarding.
First the name, very well known to most people the chemist Ernest Beaux, was commissioned by Coco Chanel in the creation of a new perfume totally new. The fifth sample was that which gave its name to the fragrance. But the myth is lost in 1000 anecdotes: for years, because of world war II, was produced in New Jersey and not in Paris.
But the most shocking in 1924, a few years after its creation, when Coco sold to industrial and Pierre Paul Wertheiner. Throughout his life, Coco tried to repossess it, but without success. 
First the name, very well known to most people the chemist Ernest Beaux, was commissioned by Coco Chanel in the creation of a new perfume totally new. The fifth sample was that which gave its name to the fragrance. But the myth is lost in 1000 anecdotes: for years, because of world war II, was produced in New Jersey and not in Paris.
But the most shocking in 1924, a few years after its creation, when Coco sold to industrial and Pierre Paul Wertheiner. Throughout his life, Coco tried to repossess it, but without success.
No comments:
Post a Comment