Wednesday, June 22, 2011

Fuel for Life by Diesel Denim

"Do you wear denim? The smell denim. " Word of Diesel denim right from the beginning has built an innovative and ever changing world, in tissues such as the concept. But even in forms such as packaging. And the latter is now, for the new pair of denim fragrance Fuel for Life, which will be launched tomorrow in Milan with a very special party in the beauty store Sephora in Corso Vittorio Emanuele, (re) invented the notion of packaging and create a wardrobe for her new elixir.

The bottle is wrapped in a canvas stonewashed with stitching denim for him and for her clear, "both with the label Diesel, in full synergy with the fashion denim collections." The print campaign, as always playful, sexy and provocative, was shot by photographer Terry Richardson.

Starring as viral promotional videos for the Swedish model Marloes Horst irresistible Brazilian model Marlon Teixeira. Waiting for the party tomorrow where we will learn more about Marlon Teixeira will show you the world exclusive two video teasers of viral, one dedicated to the fragrance for men and another for women.

For the two viral official appointment is tomorrow.

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